Thursday, October 11, 2012

Starting the RE-design packaging project


Each of you are currently working on redesigning a wine/olive oil or sake product as a specialty item. This upscale design must incorporate a wide range of concepts and materials in order to make it successful.
Try new materials.
Experiment with type and image.
Understand your own concepts and approach.
RE-packaging can take many forms. Think about it.
Distance yourself from the others in your class by being more innovative with not only the concept but the production of the RE-design. 

The logo and the new bottle/container design and it's packaging.
You have several weeks to get this project completed which is ample time.
Spend that time looking at what has come before you in terms of design.
It's a time to get out of your safety and comfort zone and do something spectacular.

Learning is never static.
"Good is the Greatest enemy of Great."
Good is mediocre.

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